Shareware trial strategies are tricky. Do you give the punters 30 days to try out the product? Sixty days, like Buzz’s ActiveWords (another gratuitous plug; you’re going to have to start paying me, Buzz)? Or do you cripple (I hate the word; hobble is better) the software in some way so the user isn’t going … Read more
I check out a lot of software in a week. Not as much as I could, but probably more than I should. A few months back I set up a list of my favourites, but I recently realised I haven’t updated the list that much. So to force myself to do so, I thought I … Read more
There’s a lot of software out there, but who is really behind it? Reading a piping fresh press release from a company that may or may not be called FlowRuler, which has just released a product called, er, FlowRuler, I tried to find out a bit more about who was behind it (FlowRuler, by the … Read more