Sponsored content on big media name platforms is not what you think it is. Increasingly, companies are paying well-known journalism brands to produce and host sponsored content. The deal is this: you pay a big name media platform to write something nice about you and they put it on their website. If you squint you … Read more
I love this: a mashup that generates great-looking ads from Flickr pictures and a computer. The conclusion: We realise how easily affected we are by words and pictures together, but how the mix often doesn’t mean very much, especially when they’re ads. By remixing corporate slogans, I intend to show how the language of advertising … Read more
Was looking for a Singapore hotel this morning on Google Maps, which would seem to be a good place to start, and was perturbed to find it flagged in five different places, most of them several streets apart (above). These are all links from companies advertising rooms. So you’d think they would try to get … Read more
Jaiku, the presence, Twitter-like-but-better tool, has been bought by Google. Great news, I would have thought. But then I thought again. Google? The guys who already know too much about me? With access to all my stream of consciousness? Knowing where I am? So I checked out the Jaiku Privacy Policy. What data would/might Google … Read more
What business is it you’re really in? Transportation or advertising? Tram, Tin Hau, March 31 2007 Tags: hong+kong, trams, advertising, transport