I love this idea from hugh of gapingvoid in his summer puddles post: The idea is that blogs are cheap and they’re easy and that scares ad agencies because they’re in the business of selling you stuff that is neither. But he also points out: The more I think about this line, the more I think it … Read more
Here’s a novel way to get advertising into email without calling it spam: RelevantMail. RelevantMail, from a company called RelevantAds, inserts contextual ads into emails very much as Gmail does. Only the folk doing the inserting are your ISP: RelevantMail provides a new high quality way to distribute advertisements to consumers while providing a much … Read more
Here’s an interesting take on spam which helps illustrate how big a problem it has become. Florida-based email service ZeroSpam Net (0SpamNet) says (via email, afraid no URL available at time of writing) that current methods of measuring spam, as a percentage of total email traffic, has become meaningless. Two years ago, seeing Spam grow … Read more
Forbes has dropped its controversial embedded ad links, discussed on Loose Wire a few months back. DMNews reports that Forbes has quietly removed the links “after editors objected to the appearance of advertising influencing editorial decisions”. Forbes says that the perception of a problem was more in its journalists’ minds than in those of the … Read more
Interesting piece by TechWeb News on Microsoft employee Raymond Chen, who has “saved every spam message and virus-laden e-mail he’s received at work since 1997”. More intriguingly, he has “graphed the spams and viruses to create a cool visual representation of one man’s malicious traffic”. The resulting chart is fascinating. You can see the whole … Read more