Very interesting article from Fast Company on where blogging may be going: turning an individual into a virtual organisation and leveraging the Internet’s natural community-building tendency to run it. The focus is the legendary Joi Ito.
Further to my earlier posting about marketing masquerading as blogs, here’s some mail from Brooklyn reader Sam Bailey: it’s an interesting phenomenon – I wondered when this would happen. but is this any different than the steady flow of promotional catalogs designed to look like magazines? or for that matter the companies that are paid … Read more
At first glance AkibaLive looks like a cool new blog on Japanese gadgets. But it’s not. It’s a marketing gimmick by Dynamism.com, “the leading U.S. retailer of next-generation electronics from Japan and around the globe”. The press release says it all: “Retailers have yet to leverage the targeted, personal impact blogging has on consumers,” it … Read more
Sorry for the lack of postings the last few days. Both I and Blogger appear to have come down with some kind of bug. I hope both are back on their feet later today.
It’s a familiar theme, but Steve Outing is always interesting to read on anything, so when he takes a look at how blogs could change news reporting, I’m all ears. His latest column suggests that, “It’s time for increasing the speed of news sites — to that of television news — and Weblogs are the … Read more