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My question: Isn’t this false comfort? Just because you know where the phone is, doesn’t mean you know where your loved one is, or whether they’re safe. They may have been kidnapped, had their handphone stolen, or just left it in the car. I can’t help feeling this kind of thing has more to do with bosses keeping an eye on employees (who would be smart enough to ditch their mobile in a drawer and then head out shopping). And if this has nothing to do with snooping, why is the ‘o’ in the logo a target?